{"id":2377,"date":"2024-11-05T13:18:19","date_gmt":"2024-11-05T12:18:19","guid":{"rendered":"https:\/\/fojo.se\/en\/?p=2377"},"modified":"2025-01-14T15:29:09","modified_gmt":"2025-01-14T14:29:09","slug":"will-we-ever-achieve-gender-equality-in-the-media","status":"publish","type":"post","link":"https:\/\/fojo.se\/en\/will-we-ever-achieve-gender-equality-in-the-media\/","title":{"rendered":"Will we ever achieve gender equality in the media?"},"content":{"rendered":"\t\t
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What does it take to achieve real gender equality in media? How can newsrooms transform to ensure women have equal opportunities in leadership and representation? And what role do media regulations, market dynamics and support from civil society play in making this vision a reality?<\/p>\n

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These are just some of the critical questions explored in\u00a0Breaking Barriers: A Whole-of-Society Approach to Gender Equality in Media Development<\/em>, a new report from CIMA and Fojo Media Institute. Thirty years ago, a total of 189 countries committed to promoting women\u2019s equal participation in media and eliminating stereotypical portrayals through the edorsement of the Beijing Platform for Action. Despite this, little has happened. Fojo’s expert in gender and journalism, Agneta S\u00f6derberg-Jacobson, believes taking a whole-of-society approach to drive the development of gender equality may be the new perspective needed to achieve real change;<\/p>\n\n

“Progress towards gender equality in the media sector is too slow. To accelerate the pace, we need to work on several fronts simultaneously. This report is an attempt to map out how different stakeholders together can contribute to a more gender-equal media sector and, in the long run, to a more democratic and sustainable society. Instead of just focusing on one part, we take a broader perspective and describe how a “whole-of-society approach” could drive the development forward.<\/p>\n\n

The report has a wide range of intended uses and is designed as a source of knowledge and inspiration for the media industry, academia, and international development cooperation. For anyone looking for a solid introduction to the subject, this report is perfect.<\/p>\n\n

“At the same time, it offers interesting case studies and analyses for those already familiar with the field. The report will be used as study material in a new master’s programme on international media development at Linnaeus University starting later this year. The aim is to distribute the report widely,” says Agneta S\u00f6derberg-Jacobson.<\/p>\n\n

Gender equality is not just about fairness in the industry but about building a media environment that reflects and serves the entire audience, which helps create a more inclusive and democratic society.<\/p>\n\n

“Pushing gender equality in media is important because media shapes how we see the world. What we read, watch, and listen to influences our views on everything, including gender roles. So, if the media landscape is more balanced, representing a variety of perspectives and voices, we get a clearer, more honest understanding of society,” says Agneta S\u00f6derberg-Jacobson and continues;<\/p>\n\n

“When we push for gender equality and diversity, we\u2019re not just breaking down outdated stereotypes, we\u2019re also opening doors for everyone to feel represented. It’s about creating content that everyone can connect with and making sure that no one is left out of the conversation. Plus, a more diverse media leads to better storytelling\u2014 new voices bring fresh ideas!”<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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A thought-provoking panel discussion on the report\u2019s insights, featuring experts who will delve into the challenges and solutions at every level\u2014from newsroom culture to policy change.<\/p>\n

Moderator and co-author:
Sarah Macharia. <\/strong>Sarah\u00a0is of Kenyan origin and a feminist political economist with a Ph.D. in Political Science from York University, Toronto, Canada. She is the co-author of the study and has\u00a0extensive work experience in the field of gender and human development, having worked with various African civil society and international development organisations.<\/p>\n

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In the panel:<\/strong><\/p>\n

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